PIM resources

PIM vs. ERP

This article is dedicated to a detailed comparison between PIM and ERP and takes a look at the promising potential that arises from the integration of both systems.

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PIM selection

A guide for the bicycle industry.

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PIM benefits at a glance!

How they strengthen product management, marketing and e-commerce.

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Product Information
Management (PIM)
in the bicycle industry

Read our white paper to learn how using a PIM system can help companies take their product data to the next level.

The PIM system as foundation for a successful omnichannel strategy.

The bicycle industry has benefited from the pandemic like hardly any other sector. Due to the high demand, new online channels are also on the rise in addition to specialist retailers, which presents manufacturers with a major challenge: All customers, whether in retail or online shops, are to be provided with up-to-date product information.

In our white paper you will learn
  • Why the quality of product data is crucial for successful omnichannel sales.
  • Where companies face the biggest challenges when dealing with product data.
  • How PIM systems can help you build a profitable omnichannel strategy.
  • What role the conditions of the bicycle industry play when choosing a PIM system.
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Free access to
our PIM white paper.

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Selected case studies

Together with our customers, we define
new digital paths in the bicycle industry.

Digital pioneer in the bicycle industry

From scattered data silos to a single central data source with over 15 individual tools such as apps, websites, order systems and the DealerCenter. Always of the highest quality — the product data.

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Complete digitization in just six months

In just six months, the digital infrastructure, consisting of ERP, B2B shop, websites and catalog production, was ready for use with VeloPIM as a central data source for all product data and channels.

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Make optimal use of product data from 25,000+ bicycle parts

How can over 50 heterogeneous product groups with over 25,000 products from different brands be optimally maintained, improved and made available on all channels without great effort? It's simple: with VeloPIM.

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